Your site slogan sums up what your business is about in a few words. It should evoke powerful emotions, paint a vivid picture or entertain anyone who lands on your page. In your typography hierarchy, the site slogan is typically the first or second-largest font on your page, demanding attention. According to Statista, the number […]
For any business, a good website will be the center of a successful online web presence or digital marketing campaign. And there’s always room for improvement in your website. Even if you think your business website is pretty effective, web designers are always experimenting with new ways to improve business web design — like finding […]
Landing pages are your chance to make an excellent first impression on site visitors. Getting them just right to meet the needs of your target audience takes time and perseverance. Unfortunately, the efforts to tweak a landing page to perfection can also lead to big mistakes. In a survey, 45% of small-business owners admit they don’t […]